Research and Markets: Mobile Phone Navigation & In-Car I

[RobBrady]

Research and Markets: Mobile Phone Navigation & In-Car Integration Report Addresses the Quality Gap between Embedded and Portable Devices

DUBLIN, Ireland--(BUSINESS WIRE)--Research and Markets(http://www.researchandmarkets.com/research/2e1d3e/mobile_phone_navig) has announced the addition of the "Mobile Phone Navigation & In-Car Integration" report to their offering.

This report will help you to:

Understand the pros and cons of partnering vehicle and portable navigation device manufacturers
Gain insight on customer satisfaction levels of PNDs with exclusive excerpts from the recent customer survey
Address the quality gap between embedded and portable devices
Learn about the ways in which integrated PNDs can compliment other telematics and infotainment services
Key Topics Covered:

Success factors for integrating PNDs into the car
Executive summary
Introduction to Bridging the connectivity gap reports
Summary of conclusions
Market forecast
Market overview
Vehicle manufacturers have been developing connectivity and integration strategies for portable devices since the introduction of mobile phones into the car during the late 1990s. Whilst many cars now support devices such as mobile phones and portable music players, the integration of PNDs is still at a relatively early stage.

Introduction
Installed PND cradles
Embedded PND cradles
Installed cradles on dashboards
The aim of installing cradles on a dashboard is to improve the integration of PNDs in the car, providing consumers with a number of benefits over stand-alone PNDs.
Introduction
Understanding customer needs
The cost of integration
Shifting towards universal cradles
Future outlook
Embedding PNDs in headunits

The first embedded PND in a headunit was launched by Toyota and TomTom in 2007, creating a new segment in the navigation market. This approach to navigation has the potential to offer the best of both worlds: the benefits of portability alongside the benefits of integration.

Introduction

Benefits - The importance of portability

Challenges - Meeting OE quality standards

Future outlook

LIST OF FIGURES
Fig. 1 Market forecasts for PND integration solutions
Fig. 2 PND integration strategies
Fig. 3 Vehicle manufacturers offering installed solutions
Fig. 4 Toyota integrated PND
Fig. 5 Consumer satisfaction with PND integration features
Fig. 6 Added cost of installed cradle bundles over stand- alone PNDs
For more information visit http://www.researchandmarkets.com/research/2e1d3e/mobile_phone_navig

Laura Wood
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Robert Brady

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