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TomTom START launched

Article by: Darren Griffin
Date: 6 Oct 2009

pocketgpsworld.comTomTom officially unveiled their latest entry level satnav, the TomTom START this morning.

Not the best kept secret with mention of a START model appearing in on-line reseller catalogues some days ago and oddly the UK launch party isn't until this evening but we can at least now discuss it.

The ethos of the START is simplicity. With only a single button and a simplified menu layout the device is supremely easy to use and TomTom have added the option to personalise the device with a range of six brightly coloured 'StartSkins'.

The START has a 3.5" screen, integrated EasyPort mount, Map Share, IQ Routes and a Latest Map Guarantee. The new menu offers two on-screen buttons, 'Plan Route and 'Browse Map'

We've had a unit for some months now and whilst it is very simple I have to wonder if this is a step too far. The START omits 7-digit PostCode, presumably to keep costs down but this is a feature we consider vital to a UK device. For one based on simplicity, the omission of 7-digit PostCode functionality is we feel shortsighted.

Time will tell if there is a market for a device as basic as this, priced at 129 for a regional map and 149 for a European map with StartSkins available at 14.95 per colour.

More information at www.tomtom.com.



Simplified main menu, familiar map display

TomTom StartSkins

StartSkins - They may make it prettier but they won't make it better.

Posted by MaFt on Tue Oct 06, 2009 8:55 am Reply with quote

the simplified menu looks similar to what garmin did with the 2xx and 2x5 ranges. great for your granny!

however, lack of 7-digit postcode is a bad mistake! is that from the final product or from the testing versions you had?


Posted by falkirk81 on Tue Oct 06, 2009 9:19 am Reply with quote

No 7 digit postcode is a bad bad idea! Not so much an issue if you know the street name and number, but what about remote farms with large postcode areas and no street names/ numbers? Surprised

Tomtom GO 1005 LIVE

iPhone 12

Posted by henryg on Tue Oct 06, 2009 9:19 am Reply with quote

TomTom have lost the plot! This on top of the ludicrously high combined price of their iPhone app & amplifier/holder,


Posted by Darren on Tue Oct 06, 2009 9:43 am Reply with quote

Our test version lacked 7-digit postcode support and I can confirm that this is also true of the retail version.

Having 7-digit post code lookup makes address finding much easier and given the nature of this device it's omission is all the more foolish.

Darren Griffin - Editor

Posted by Pocketgps on Tue Oct 06, 2009 12:43 pm Reply with quote

No 7-digit post code look-up is a major omission and mistake by TomTom.

Posted by MrT on Tue Oct 06, 2009 1:50 pm Reply with quote

It seems not too different a Go520 with the show fewer menu options selected, less features and not too different in the price you can buy them for.


Posted by bedbug on Tue Oct 06, 2009 4:54 pm Reply with quote

News Team Wrote:
...Time will tell if there is a market for a device as basic as this...

I think TomTom pioneered this approach with the iPhone app, didn't they? Laughing

iPhone 4/4S (iOS 5.1.1); TomTom Western Europe (1.10)/USA & Canada (1.10); CoPilot for iPhone (8), UK mapping, Mac OS 10.8/XP Pro/Win7; Tongue often firmly in cheek!

Posted by mikealder on Tue Oct 06, 2009 5:13 pm Reply with quote

Its also the first device that I have seen from TomTom in a very long while that cannot display POI locations on the map while in Nav mode, neither is there an option to "Warn when near POI" so setting up the PGPSW Speed Camera database won't be possible unless you want to navigate to a specific camera. Combine this with no Traffic receiver, No PostCode its not going to be a huge seller in the UK - Mike

Posted by dhn on Tue Oct 06, 2009 5:13 pm Reply with quote



Posted by Darren on Tue Oct 06, 2009 5:15 pm Reply with quote

dhn Wrote:
If anyone is interested in a review I wrote about this model (I was a tester for the NA model), let me know here and I'll provide a link if the mods say it is ok. I don't want to step on anyone's toes....

Fire away.

Darren Griffin - Editor

Posted by dhn on Tue Oct 06, 2009 5:28 pm Reply with quote



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